Updated: Feb 15, 2021
Lister Bros Racing is proud to welcome our newest partner, Lowes Petroleum Service, for the 2021 NSW Formula Vee Championship. Lowes Petroleum Service, is a trusted fuel transporter and supplier servicing rural and regional communities across Queensland, New South Wales, Victoria and Tasmania.
The partnership will see the #17 Lister Bros Racing Formula Vee, driven by Ben Lister, carry the 1300 4 Lowes branding as the team competes in the NSW Formula Vee Championship. The LBR team will work with Lowes Petroleum Service throughout the year to support their petroleum business both on and off the track.
As part of the agreement LBR will travel to Lowes bp sites to help drive customer engagement and brand promotion where LBR will display the 1300 4 Lowes Formula Vee and talk to members of the public about the great work Lowes Petroleum Service does in support of local rural and regional communities across much of Australia.
LBR's Paul Lister said that the team is excited to work with Lowes Petroleum Service on several opportunities to help drive customer engagement, brand promotion and sales through the support of grassroots motorsport.
“We are really looking forward to working with the team at Lowes Petroleum Service to help them with customer engagement and brand promotion in a unique way.
“When people see our cars they naturally want to talk to us to find out more and by taking the 1300 4 Lowes Formula Vee to company service stations we will help spread the Lowes story about how they support local communities and motorsport across Australia.”
The 1300 4 Lowes #17 LBR Jacer will line up next to the #18 Team Dockmate LBR Polar in the NSW Formula Vee Championship. In addition to the NSW Championship the two cars will also compete for the LBR Cup to be awarded at the end of the season to the team driver with the highest points.
About Lowes Petroleum Service
Lowes Petroleum has been leading the way in fuel and lubricant distribution since 1977. In 2015 Lowes entered into a joint venture with bp Australia, forming Ocwen Energy, trading as Lowes Petroleum Service. Since then the Lowes fleet, local depot network, service stations, and 24-hour fuel sites have expanded to arguably the most comprehensive regional fuel and lubricant solution provider throughout Queensland, New South Wales, Victoria and Tasmania.
Lowes bp deliver billions of litres of petroleum products to a broad base of customers in regional and remote Australia.
For more information visit: www.lowespetrol.com.au